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Tuesday, November 20, 2012

Banner Advertising Gives Great Returns on Investment

Posted by at 5:46 PM Read our previous post
 Banner advertising is one of the most effective way of to drive traffic to your Web business and get a great return on investment.

It had seemed at one point the with all the talk about Web 2.0 and social media and social networks that many had turned their backs on the simply yet super effective way to drive tons of traffic to your web site or blog.
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So what is banner advertising exactly? Well it is one’s ability to construct a simple ad much like you would see in the back of a newspaper, only it is for the Internet. By creating effective ads and getting them displayed on relevant ezines as top sponsor ads it is seen by the list holders subscribers. When done and done well your returns for the money spent are huge.
 
Today I want to give you a few tips to help get your banner advertising efforts moving forward and get you benefiting from the results. The following steps should help you get your advertising dollars get good returns and increase your lists. Your Title is the very first thing you want to give a great deal of forethought to. 


 
This is what is going to drive the customer to click your ad or not. What I typically do is look at the ads running on Google for various keyword choices that I am thinking of, and begin the writing process and making list of what really grabbed my attention. Don't plagiarize, be creative and with 10 to 20 different ads in front of you, you ought to be able to come up with some very strong ads.
 
Your ad should cover the most important benefit that your product or service has to offer. You want raise curiosity level in your prospects mind. The more click-throughs you get the more opportunities you have to at the very least collect a name and email address. One thing that you must keep in mind, it usually takes a few contacts with the customer before a sale is made.
 
However if you’re doing good research and searching out ezines with a large readership then this is money in the bank. There are ezines out there for every conceivable niche you can think of. Do a search through Google and look for directories of ezines and start contacting them and finding out just how many readers they have. Count on the larger the readership the more it will typically cost.
 
However the upside is a very focus and targeted list of potential customers. Be sure when they get to your blog or site that you have a freebie of value that you can use to entice them to sign up for.

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Easy Banner Creator - Generate animated banners within minutes!
Easy Banner Creator - Generate animated banners within minutes!

Click Here!

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